Promotional items for the World Cup

The 2026 Football World Cup is not just a sporting event.

It is a true global celebration that brings countries to a standstill, fills the streets with color, and turns every conversation into a football debate.

Now imagine all that enthusiasm… applied to your brand. Sounds good, right?

At MyM Regalos Promocionales, we are going to tell you how to take advantage of this celebration with World Cup promotional items, creative ideas, and practical strategies to connect with your audience in a personal and memorable way.

World Cup

Why is the 2026 World Cup a unique opportunity?

The World Cup brings millions of people together in front of screens, in bars, squares, and events.

It doesn’t matter if someone is a fan or just watches the matches for the atmosphere; football unites.

For brands, this means massive attention, raw emotions, and a natural predisposition to interact.

It’s the perfect time to say, ‘Here we are.’

The emotional impact of football on the public

Football is not something you think about; it is something you feel. A goal brings strangers together in hugs and friends to tears.

And when a brand manages to associate itself with that emotion, it remains etched in the memory.

Promotional items from the World Cup act as emotional anchors: every time someone uses them, they relive that special moment.

Promotional items for the 2026 World Cup

Some products never fail, especially during the 2026 World Cup:

Dulsek ball

Soft faux leather football, FIFA size 5. Two-colour design.

Personalised balls

Naiper Backpack

Original drawstring backpack with sporty designs in 210 polyester. Reinforced drawstring fastenings are available in football, basketball, and tennis designs.

Backpack

Chaiss stress ball

Stress ball with a football design and soft PU body.

Stress ball

Iberia Cap

Cap featuring the national flag design in combed cotton. Six panels, with a tricolour sandwich and flag accessories on the sides and back.

With embroidered ventilation holes and adjustable Velcro fastening.

Cap

Horten Ballpoint Pen

Ballpoint pen with push-button mechanism and elegant two-tone design with shiny silver accessories and a smooth finish in bright white with the national flag.

With a metal clip, a jumbo cartridge, and blue ink.

Ballpoint Pen

Benefits of promoting your brand during the World Cup

The main benefits include:

  • Greater brand visibility
  • Emotional connection with the public
  • Increased brand recall
  • Differentiation from the competition
  • Association with values such as passion and teamwork

Marketing strategies for the World Cup

Everything revolves around the World Cup, but with your brand always at the centre.

Some practical ideas:

  • Social media giveaways: encourage participation by giving away promotional items related to the World Cup.
  • Match promotions: offer discounts or special gifts based on the results or key dates of the tournament.
  • Gifts with purchase: reward your customers with themed merchandise when they purchase the World Cup.
  • Themed events: organise football-themed gatherings, activations or celebrations that reinforce the brand experience.

Personalisation: the detail that multiplies the impact

A generic product is forgotten. A personalised one is remembered. It’s that simple.

When you combine your logo, corporate colours and a clear message, your brand stops being a spectator and starts playing in the centre of the field.

And in an event as emotional as the 2026 World Cup, that detail makes all the difference.

At MyM Regalos Promocionales, we have these and many more promotional items that are ideal for the World Cup, designed to help you connect with your audience, stand out from the competition and make the most of this great celebration.

Because in the end, football comes and goes… but brands that know how to play their cards right and choose the right gifts are remembered.

Interested in promotional items?
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Fanny
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Contenido creado por:
Fanny Zambrano
Asistente de Marketing

Ingeniera en negocios internacionales, con máster en Dirección de marketing digital y social, Fanny redacta contenido y gestiona las diferentes campañas de marketing online de la agencia.

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