Formula 1 arrives in Madrid in 2026, and your brand should be part of it.
For the first time, the Spanish Grand Prix will take place in Madrid, on the new Madring street circuit. The event is set to attract global audiences, international sponsors and thousands of visitors.
Major sporting events like Formula 1 offer a unique opportunity for brands to gain visibility and create lasting impact. If your company is planning activations, hospitality areas or corporate events around Madring 2026, the right promotional gifts can help you stand out and maximise brand exposure.
Are you organising brand activations or corporate hospitality at Formula 1 Madring 2026?
We support international companies participating in the Spanish Grand Prix by producing and delivering high-quality promotional products locally in Spain. No international shipping, no customs procedures, and no unnecessary delays.
Why work with a local supplier for Madring 2026?
• Local production within Spain
• Direct delivery to Madrid, event venues or hospitality areas
• Reliable lead times aligned with event schedules
• Dedicated English-speaking support
• Official invoice issued to your company or your client´s company
Why international brands choose us for Formula 1 Madring
Major sporting events require precision, timing and reliable logistics.
Working with a local supplier in Spain simplifies the entire process.
• No cross-border shipping or customs procedures
• Local production with shorter turnaround times
• Direct delivery within Madrid and surrounding event areas
• Experience supporting international companies at large-scale events in Spain
• Full communication in English
• Secure payment options: bank transfer, credit or debit card, and PayPal
Event delivery coordination
We can arrange delivery according to your operational needs, including:
• Corporate hospitality areas
• Brand activation spaces
• Offices or event agencies in Madrid
• Hotels or logistics partners
To ensure availability and smooth production, we recommend placing your order at least 5–6 weeks before the Grand Prix.
Formula 1 Madring 2026: dates and key details
The Spanish Grand Prix in Madrid will take place from 11 to 13 September 2026 on the new Madring street circuit, located around IFEMA and its surrounding areas.
This will be the first Formula 1 Grand Prix held in Madrid in decades, making it one of the most anticipated sporting events in Spain. The event is expected to attract international sponsors, corporate hospitality programs, global media coverage and thousands of high-profile visitors.
Spain will host two Formula 1 races in 2026, the traditional Barcelona Grand Prix and the new Madrid edition, increasing international attention on the Spanish market.
The 2026 season will also introduce new technical regulations and sustainable fuel standards, adding further global interest to this edition.
For official information about the event and schedule, please visit the official Formula 1 website.
Brands that trust us
A strategic opportunity for brand visibility
Formula 1 Madring 2026 is more than a race, it is a global business platform.
Major sporting events create unique opportunities for companies to increase visibility, host clients, launch campaigns and strengthen commercial relationships.
Branded merchandise and promotional products play a key role in this environment. From premium corporate gifts for hospitality suites to practical items for brand activations, the right promotional strategy can help your company stand out in a highly competitive setting.
Producing your promotional products locally in Spain ensures timely delivery and smooth coordination ahead of the Grand Prix weekend.
At MyM Regalos Promocionales, we offer a wide range of branded merchandise suitable for large-scale sporting events such as Formula 1.
For Madring 2026, some of the most effective promotional items include:
• Custom caps and t-shirts to increase brand visibility
• Power banks and tech accessories for practical daily use
• Branded lanyards and badges for staff and hospitality areas
• Reusable bottles and eco-friendly products aligned with F1 sustainability initiatives
• Premium corporate gifts such as engraved pens or travel accessories
These products are ideal for brand activations, corporate hospitality, sponsor events and client engagement activities around the Grand Prix.
Whether you are organising a hospitality programme, managing a brand activation or hosting clients in Madrid, we can provide tailored solutions produced and delivered locally in Spain.
Explore our full catalogue of promotional gifts and get ready to take your brand to the finish line.
Plan ahead for Madring 2026
Major events require careful planning. Producing your promotional merchandise locally ensures reliable timelines and smooth logistics ahead of race weekend.
With over 17 years of experience supporting companies across Spain, we help you select the right products to maximise visibility and brand impact.
Contact us early to secure production capacity and prepare your promotional products for Formula 1 Madring 2026.
A few examples of our work
